Creed Fragrances: The Art of Letter Writing

For the holiday season, Creed Fragrances launched limited edition product packaging, designed with the “Art of Letter Writing” in mind. Created the sample packaging photographed for their launch, as well as custom video content used for social media. Project also included an interview and photoshoot for the Creed Boutique blog, with exclusive holiday letter-writing tips. Additionally, the collaboration concluded with a holiday party to celebrate the collection launch, which included a full-length private calligraphy workshop for a group of 30 influencers. | December 2018